4 min read
Why Google analytics 4 fails at tracking conversions and what to do instead
Nov 18, 2024 by Scott Desgrosseilliers
4 min read
Meta Automatic Campaign Adjustments: Should You Be Worried?
Nov 8, 2024 by Scott Desgrosseilliers
6 min read
Exploring Attribution Modeling Types for Better ROI
Oct 12, 2024 by Scott Desgrosseilliers
3 min read
Meta Removes Detailed Targeting Exclusions from Ad Campaigns
Aug 15, 2024 by Scott Desgrosseilliers
2 min read
🌟 Introducing the New and Enhanced Mission Control Screen at Wicked Reports!
Dec 13, 2023 by Scott Desgrosseilliers
5 min read
Save 20% of Ad Spend with FunnelVision: A Game-Changing Solution
Dec 13, 2023 by Scott Desgrosseilliers
10 min read
Apple IOS 17 Link Tracking Protection from a Marketing Attribution Perspective
Jun 16, 2023 by Scott Desgrosseilliers
5 min read
How Digital marketing agencies can Retain Clients using Full Funnel Attribution
Apr 21, 2023 by Scott Desgrosseilliers
attribution habits & ML automation
By Scott Desgrosseilliers on Sep 26, 2023 11:30:15 AM
I recently chatted with Depesh Mandalia from AdSignals about our use of Machine Learning to help our customers to automatically mine their attribution data to find valuable consumer behaviour insights, to generate alerts and weekly recommendations.
Topics: New Feature Announcement New Product Launch
November 2018 Usability and Performance Enhancements
By Scott Desgrosseilliers on Nov 8, 2018 8:15:01 AM
We’ve been busy working hard for our customers. In the past 30 days a lot of requested features have been delivered. This video summarizes the features and lets you know what is coming in the next 6 weeks.