2 min read
SPEND INFINITY OR KILL BUDGET?
The skill in which Facebook takes credit for a sale is astounding.
Topics: Facebook advertising Facebook attribution windows Facebook conversions multi-touch attribution
1 min read
New Product feature: Facebook API Conversion
Have you been struggling with attribution pixels not firing and other tracking issues inside CRMs after the iOS14 update?
Topics: Facebook advertising Facebook Conversion Tracking New features
4 min read
How Lobster Co. Clawed $8K+ from Ad Spend and Raised ROI by 611%
You probably know that Facebook advertising is one of the best ways to get more sales for your business. In fact 3,750,000 online business owners now use Facebook to acquire their customers. One issue with Facebook Advertising data, however, is that it’ doesn't give you the “complete picture.” Let me explain.