6 min read
Exploring Attribution Modeling Types for Better ROI
Oct 12, 2024 by Scott Desgrosseilliers
3 min read
Meta Removes Detailed Targeting Exclusions from Ad Campaigns
Aug 15, 2024 by Scott Desgrosseilliers
2 min read
🌟 Introducing the New and Enhanced Mission Control Screen at Wicked Reports!
Dec 13, 2023 by Scott Desgrosseilliers
5 min read
Save 20% of Ad Spend with FunnelVision: A Game-Changing Solution
Dec 13, 2023 by Scott Desgrosseilliers
10 min read
Apple IOS 17 Link Tracking Protection from a Marketing Attribution Perspective
Jun 16, 2023 by Scott Desgrosseilliers
5 min read
How Digital marketing agencies can Retain Clients using Full Funnel Attribution
Apr 21, 2023 by Scott Desgrosseilliers
3 min read
FunnelVision Release - Wicked Reports Product Update
Feb 17, 2023 by Scott Desgrosseilliers
Scott Desgrosseilliers
Recent posts by Scott Desgrosseilliers
7 min read
Wicked Reports Connects Infusionsoft and WooCommerce Data
By Scott Desgrosseilliers on May 18, 2017 5:32:04 PM
“How can I tell what piece of marketing or advertising created customers and orders?
Topics: WooCommerce Infusionsoft
3 min read
Make Smart Ad Decisions with the Sales Velocity Report
By Scott Desgrosseilliers on Apr 12, 2017 3:55:46 PM
"I almost canceled my most profitable ad campaign because I was measuring response every week instead of every month."
Topics: Sales Velocity Report
2 min read
Increase Response and Revenue with the Predictive Behaviors Report
By Scott Desgrosseilliers on Apr 4, 2017 5:34:07 PM
As a marketer, ask yourself these three questions:
Topics: Uncategorized
3 min read
The Fastest Setup You'll Ever Find
By Scott Desgrosseilliers on Mar 22, 2017 5:40:38 PM
Setup for a marketing analytics system can feel like doing your taxes, moving all your files to a new computer and cleaning out your car—all at the same time.
Topics: setup fast setup
1 min read
Wicked Reports Integrates with the Drip Marketing Automation Platform
By Scott Desgrosseilliers on Mar 22, 2017 5:35:31 PM
Wicked Reports now pulls in contact data from the Drip marketing automation platform.
Topics: Integrations Drip Marketing Automation Platform
7 min read
Six Tips for Improving Email Performance
By Scott Desgrosseilliers on Mar 16, 2017 1:03:24 PM
You have your segmented list and a good offer. You write compelling content. Then you get ready to send out an email that you hope will generate business.
Topics: email performance
3 min read
Wicked Reports Integrates with Click Funnels – Actionetics
By Scott Desgrosseilliers on Mar 7, 2017 4:36:53 PM
Wicked Reports now integrates with the Actionetics marketing integration platform from Click Funnels, the builder of drag-and-drop sales funnels. Click Funnels helps companies to build sales funnels of all kinds, including webinar, membership, email, sales and opt-in funnels.
Topics: Actionetics Click Funnels
2 min read
Wicked Reports Integrates with 3 Major Marketing Platforms
By Scott Desgrosseilliers on Mar 2, 2017 4:39:27 PM
Wicked Reports has added three major marketing platforms to its list of data sources. While each company in the Wicked reports ecosystem has its own focus and area of specialization, pulling their data into one marketing metrics system increases the power and accuracy of your marketing analysis. By expanding for measuring and analyzing the ROI of marketing programs Wicked Reports helps you to focus resources on the programs that deliver real value while de-emphasizing others.
Topics: Click Funnels Drip
2 min read
Wicked Reports Integrates with PayPal
By Scott Desgrosseilliers on Mar 2, 2017 4:38:21 PM
Wicked Reports now integrates with PayPal, the open digital payments platform company. With nearly 200 million active account holders PayPal enables customers to connect and transact whether they are online, on a mobile device, in an app, or in person.
Topics: authorization Wicked Reports attribution Integrations PayPal
3 min read
Analyze Lead Groups with the Cohort Analysis Report
By Scott Desgrosseilliers on Feb 28, 2017 2:54:05 PM
Imagine this scenario: