6 min read
Exploring Attribution Modeling Types for Better ROI
Oct 12, 2024 by Scott Desgrosseilliers
3 min read
Meta Removes Detailed Targeting Exclusions from Ad Campaigns
Aug 15, 2024 by Scott Desgrosseilliers
2 min read
🌟 Introducing the New and Enhanced Mission Control Screen at Wicked Reports!
Dec 13, 2023 by Scott Desgrosseilliers
5 min read
Save 20% of Ad Spend with FunnelVision: A Game-Changing Solution
Dec 13, 2023 by Scott Desgrosseilliers
10 min read
Apple IOS 17 Link Tracking Protection from a Marketing Attribution Perspective
Jun 16, 2023 by Scott Desgrosseilliers
5 min read
How Digital marketing agencies can Retain Clients using Full Funnel Attribution
Apr 21, 2023 by Scott Desgrosseilliers
3 min read
FunnelVision Release - Wicked Reports Product Update
Feb 17, 2023 by Scott Desgrosseilliers
Scott Desgrosseilliers
Recent posts by Scott Desgrosseilliers
1 min read
New Agency Features Added to Wicked Reports
By Scott Desgrosseilliers on Aug 27, 2018 9:01:55 AM
Using Wicked Reports, you can now generate beautiful client-facing reports to add value and communicate with your best clients.
Topics: Agency-Consultant
1 min read
Upgraded New Lead Attribution
By Scott Desgrosseilliers on Jun 20, 2018 9:16:11 AM
We’ve just emerged from the Wicked lab with upgraded new lead attribution. This has resulted in a substantial increase in new leads counted, and more importantly, more sales tracked back to new lead gen.
Topics: New Feature Announcement Wicked Reports 2.0
2 min read
GDPR Update
By Scott Desgrosseilliers on May 25, 2018 10:05:47 AM
As the GDPR implementation deadline of May 25th approaches, we have received several inquiries from our EU-based clients and clients having their own EU-based customers who are concerned about GDPR compliance.
Topics: GDPR
1 min read
Meet Lorraine: Untangling Complex Customer Journeys
By Scott Desgrosseilliers on Mar 15, 2018 5:18:25 PM
Meet Lorraine
How to Untangle the Complex Customer Journey
Topics: customer journey
2 min read
Announcing our Enhanced ActiveCampaign Integration
By Scott Desgrosseilliers on Feb 24, 2018 4:23:15 PM
We’re excited to release our new ActiveCampaign integration. This enhanced integration makes accurately tracking the performance of your email marketing and marketing automation simple, fast, and easy. It’s the best email marketing and marketing automation integration we’ve ever built, the first of its kind, and it sets a new industry standard for email marketing attribution.
Topics: Email Marketing Integrations
4 min read
The Critical "Missing Piece" of the Ecommerce Growth puzzle
By Scott Desgrosseilliers on Feb 24, 2018 4:21:05 PM
Growing an ecommerce store is like putting together a puzzle with four critical pieces:
Topics: Ecommerce
7 min read
The 3 new truths of e-commerce marketing
By Scott Desgrosseilliers on Feb 20, 2018 4:28:16 PM
In a perfect world, growing your ecommerce store would be logical and easy…
Topics: Ecommerce
1 min read
Wicked Reports now integrates with Klaviyo
By Scott Desgrosseilliers on Feb 20, 2018 4:24:52 PM
Today, we’re excited to announce our integration with Klaviyo.
Topics: Data Integrations
2 min read
New WickedFast Process Streamlines Setup
By Scott Desgrosseilliers on May 30, 2017 5:30:48 PM
Wicked Reports already had the fastest, simplest on-ramp to marketing metrics in the business. But that wasn't good enough for us.